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Philosopher / Marketing Lunatic / Ideaholic

Marty Rolnick

Brand and message · Sustainable ideas built for every stakeholder

Philosopher, marketing lunatic, and ideaholic whose craft is the conceiving and spreading of sustainable ideas. The voice that keeps The BFR Pros' message clear, grounded, and aimed at every stakeholder it touches.

Marty Rolnick, Sustainable ideas built for every stakeholder

The craft

Ideas that work for every stakeholder

Marty's craft is the conceiving and spreading of sustainable ideas. He is an idealist who believes the best solutions are the ones where all stakeholders benefit, not the ones that trade one party's gain for another party's loss. That stance shows up in how The BFR Pros writes, sells, and shows up for practitioners and the patients they serve.

He has played many different roles across his life: father, athlete, corporate executive, and entrepreneur. He now works as a teacher, coach, and mentor to small business owners and entrepreneurs, helping them clarify the ideas worth spreading and the businesses worth building. At The BFR Pros, that work translates into the voice and the brand stance behind every piece of communication that goes out.

Roles and craft

Where the work happens

  • Philosopher / Marketing Lunatic / Ideaholic

    The BFR Pros

  • Teacher, coach, and mentor

    Small business owners and entrepreneurs

  • Past corporate executive and entrepreneur

  • Lifelong athlete and father